We need another "Use It Or Lose It" campaign

by: desmoinesdem

Sun Aug 03, 2008 at 23:00


On Saturday a fundraising solicitation arrived in the mail from Iowa Senator Tom Harkin. It asked me to confirm delivery of the enclosed "supporter card" within ten days, and also to "help keep my 2008 re-election campaign on the road to victory" with a special contribution.

Funny, I wasn't aware that Harkin needed any extra help. Everyone in the election forecasting business has labeled this seat safe for him. The available polling shows Harkin with a comfortable lead.

According to Open Secrets, Harkin had $4.1 million cash on hand at the end of the second quarter. His little-known Republican opponent, Christopher Reed, has raised a total of $11,765 for his Senate campaign and had $292 (two hundred and ninety-two dollars) on hand as of June 30.

Harkin's letter got me thinking that we need a "Use It Or Lose It" campaign for 2008.

desmoinesdem :: We need another "Use It Or Lose It" campaign
In 2006, MyDD and MoveOn.org launched a "Use It Or Lose It" campaign to contact "ultra-safe Democratic House Representatives and ask them to help fully fund all of our competitive challengers this cycle." The project spurred at least $2.3 million in additional major donations from House incumbents (click the link to read details).

A similar project targeted at safe incumbents in the House and Senate has the potential to raise even more money this year.

The Democratic House and Senate campaign committees have been crushing their Republican counterparts in fundraising. At the end of the second quarter, the Democratic Senatorial Campaign Committee had about $46.2 million cash on hand, and the Democratic Congressional Campaign Committee had $54.7 million cash on hand. As of June 30, the DSCC had about twice the cash on hand as the National Republican Senatorial Committee, and the DCCC had six times the cash on hand as the National Republican Congressional Committee.

But we should be able to outspend the Republicans even more if our Democrats in safe seats donate more to the relevant committees.

Everyone agrees that the Democrats have an unusually large number of solid pickup opportunities. Here's the Swing State Project list of competitive Senate races. All them are Republican-held but one (Louisiana), and that one is "lean Democratic." Only one Democratic-held seat (New Jersey) is even on the "races to watch" list.

Look at the most recent Senate forecast by Chris Bowers. He's projecting a pickup of six seats. He also lists ten "Democratic held, uncompetitive locks":

Arkansas (Pryor), Delaware (Biden), Illinois (Durbin), Iowa (Harkin), Massachusetts (Kerry), Michigan (Levin), Montana (Baucus), Rhode Island (Reed), South Dakota (Johnson), West Virginia (Rockefeller)

I haven't added up the cash on hand numbers for all those incumbents from the latest FEC filings, but it must total many millions of dollars.

In the past six weeks, the DSCC has sent out many fundraising e-mails touting "11 battleground states" (Alaska, Colorado, Kentucky, Maine, Minnesota, Mississippi, New Hampshire, New Mexico, North Carolina, Oregon, and Virginia).

How many more Senate races could become more competitive if the DSCC were able to put significant resources behind our candidates? Nebraska, Kansas, Oklahoma, Texas and Georgia immediately come to mind.

The netroots are already working hard to promote Democratic challengers for Republican-held seats. Daily Kos has featured 10 House and four Senate candidates in its "Orange to Blue" ActBlue page. MyDD is raising money for five Senate candidates on its "Road to 60" ActBlue page. SenateGuru even went "on strike" until readers donated enough to three of eleven candidates on SenateGuru's ActBlue page.

But it's likely that Tom Harkin alone could donate more to the DSCC than all of the donors to all of those ActBlue pages combined.

Not only that, but safe Democratic incumbents sitting on huge war chests could do a lot for legislative candidates in their home states. A few thousand dollars can go very far in a statehouse race.

I don't mean to pick on Harkin. (After all, he was the only senator to have the guts to vote against confirming Gen. David Petraeus as the new chief of U.S. Central Command last month.)

More to the point, I know Harkin is already helping other Democrats. He has reportedly donated to the Iowa Democratic Party's GOTV efforts. Over the weekend he held a joint event with Becky Greenwald, the Democratic candidate in Iowa's fourth Congressional district. He's holding a fundraiser with Rob Hubler, candidate in Iowa's fifth Congressional district, this Thursday. Earlier this summer, he gave $2,000 each to five Iowa House and five Iowa Senate candidates, plus an extra $5,000 to two candidates who received the most votes from constituents in Harkin's "Building Blue" contest. I hear rumors that Harkin will hold fundraisers for other Democratic candidates in key Iowa statehouse races, or perhaps donate substantial amounts to the Iowa House and Senate Democratic leadership funds.

For all I know Harkin has already donated a substantial amount to the DSCC as well. I couldn't find a list of Senate incumbents who have given to that fund.

But still--Harkin had more than $4.1 million in the bank at the end of June, which is more than 14,000 times the amount his Republican challenger had in the bank. Couldn't Harkin dig a little deeper to help the DSCC get behind Scott Kleeb, Jim Slattery, Andrew Rice and other good Democrats?

While I've talked primarily about Senate races in this diary, of course a potential "Use It Or Lose It" 2008 campaign should also focus on some House incumbents. The DCCC has reserved ad time in 51 districts so far, and only 17 of those are Democratic-held. (Click here for the first wave of DCCC ad buys and here to see the 20 districts targeted in the second wave.) I take that to mean that the DCCC feels confident about holding more than 200 of our House seats.

There have to be at least 150 House Democrats who meet the "ultra safe" standard and should be putting more of their campaign funds into the DCCC pot.

Look at Swing State Project's list of competitive House races. Four Republican-held seats are in the "lean Democrat" category, another 11 are "tossups", another 17 are "lean Republican," and at least two dozen more could become competitive with more money for Democratic challengers to spend. Meanwhile, no Democratic-held seats are in the "lean R" category, and only two are even rated tossups.

How many of those Lean R or Likely R races can we break open with more money for challengers to spend? How many races not even on Swing State Project's list right now could become surprise wins for us, along the lines of NH-01 in 2006?

For instance, Swing State Project's list does not currently include the two Republican-held seats in Iowa, but in my opinion both Becky Greenwald in IA-04 and Rob Hubler in IA-05 have a chance to win in a strong Democratic year. (I explain why here and here.)

I look forward to reading your thoughts and comments on a possible Use It Or Lose It campaign. Bob Brigham had some great suggestions already:

1. The earlier the better. Getting the money moving now helps a great deal with budgeting. Money spent just after Labor Day is worth far more than a last minute spree just before the election.

2. When it comes to lose it for senators, I wouldn't just focus on those with a safe race this year, but those who left 2006 with big warchests.

3. I think after they pay up, they should be made a secondary ask to their supporters to get involved in local federal races. This is easy to do. Yet since most out of state money comes from blue, urban areas, this segment could be asked to Adopt-A-Race.

MyDD user Ramo already thought of a reasonable proposal for the senators:

If you're Landrieu, Lautenburg, or Obama, we're not asking for anything.  If you're vulnerable in 2010 (Boxer, Salazar, Dorgan, Reid, and Feingold), we're asking for 3% of your CoH.  If you're vulnerable in 2012, we're asking for 7% (McCaskill, Tester, Conrad, Menendez, Brown, and Webb).  Otherwise, 10%.

That would net us $9.693 million.


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Senate is a great start (4.00 / 3)
It seems a little tricky (though obviously still doable) because many of our runaway Senate races are swing presidential states: Virginia, New Mexico, Iowa, New Hampshire, Michigan, Montana off the top of my head. Which means that Senate campaign spending on organization and GOTV feeds up as well as down and it's a tough sell to divert resources.

Anyways, just a small wrinkle. Otherwise, it's a great time to start in on this.

John McCain opposes the GI Bill.


I don't want to rob the further down-ticket candidates (4.00 / 2)
I am a huge advocate of putting more resources behind the statehouse candidates. If the safe incumbents in Congress are putting a portion of their campaign funds into GOTV that helps down-ticket candidates, that is wonderful.

I do think we should be looking to get more money to the DSCC and DCCC, though. Iowa's three Democratic incumbents are all safe. Leonard Boswell has more than 10 times the cash on hand as his Republican opponent, and Bruce Braley and Dave Loebsack have closer to 100 times the cash on hand of their opponents.

With $50,000 from each of those three incumbents, the DCCC could buy radio or tv ad time in either IA-04 or IA-05.

I'm not sure the best way to structure this campaign, although I liked Ramo's suggestion. I just wanted to get the conversation going, since we are less than 100 days from the election, and ad time gets more expensive in the fall.

Join the Iowa progressive community at Bleeding Heartland.


[ Parent ]
I fully agree (4.00 / 1)
Obviously I'm a big devotee of Use It or Lose It going back to 2006. Just ruminating on the added complexities which, for me, make it even more interesting and...dare I say...fun.

John McCain opposes the GI Bill.

[ Parent ]
There are a hundred Senators out there (4.00 / 2)
66(ish?) of them aren't up for reelection at all. There are definitely plenty of targets out there, though your point is good.

I do think it's a good time start on this, at least behind the scenes if not publicly. I wonder if Chris has given it any thought. It could probably be more effective if it was a little more structured and starts earlier than in 06.

I would think that starting at the end of august would be a good time, with the idea being for all of the candidates to have given up their money by the filing deadline that comes 3 weeks before the election, in the middle of September.

A simple website that lists the targets and sets expectations for how much they'll give away (based on competitiveness, cash on hand, presidential election, etc.) and has contact information would be useful. The only other thing is to make sure what we ask for is reasonable. Too much, and no one pays attention. If it's reasonable, and we get a few people to actually meet the goal, that only builds pressure on those who don't.

I support John McCain because children are too healthy anyway.


[ Parent ]
I thought Ramo's proposal was reasonable (4.00 / 1)
Nothing if you face a tough race this year, 3 percent if you might face a tough race in 2010, 7 percent if you might face a tough race in 2012, and 10 percent for those who are well and truly safe.

The ad buys will become more expensive in late September. Ideally the incumbents would be giving money to the DSCC and DCCC in August, so they can expand the map ASAP.

Join the Iowa progressive community at Bleeding Heartland.


[ Parent ]
That does sound reasonable (4.00 / 3)
I would even add that number on top of the amount the owe in DCCC/DSCC dues, for those who haven't paid them. It still seems like it wouldn't burden anyone too much.

Then I guess just a list of everyone in both houses and how much they 'owe' would be pretty easy to make and publicize.  

I support John McCain because children are too healthy anyway.


[ Parent ]
Ideally of course (4.00 / 1)
This would become entrenched policy so that someone like Jim Webb for example (reasonable bet for a tough re-elect in 2012) could dump excess money into the DSCC now and then get it back in four years when other off-year Senators are ponying up.

We're a ways off from that system really working in an ideal fashion though, cause the Dem side still isn't a single team in this regard.

John McCain opposes the GI Bill.


[ Parent ]
Agree (4.00 / 2)
Just in the past ten days, I have received desperate pleas for money from Johnson (SD) and Levin (MI).  Come on guys, I'm giving in the close races.  Put your money to good use and work toward 60.  

2006 was a great idea and a great success.  It needs to be done again.


my husband and I were talking about this (4.00 / 2)
He commented that he'd be upset if he donated to Harkin and the money went to fund some conservative Democrat's campaign (via the DSCC).

My response to that is 1) every Democrat in the Senate contributes to Harkin being a committee chairman instead of a ranking member, 2) every Democrat in the Senate contributes to getting Harkin's bills past a GOP filibuster, and 3) Harkin's fundraising solicitations are not giving his constituents a clear picture of how the race is shaping up. He makes it sound like he really needs this money to win. If people had any idea that he has 14,000 times the cash on hand of his challenger, he wouldn't be getting many of those donations.

Join the Iowa progressive community at Bleeding Heartland.


[ Parent ]
Funny (4.00 / 3)
I think I heard the exact same response when I first mentioned the campaign to someone. It had never occurred to me that donors would be offended if you gave away some of their money.

But I think your final point is the most salient. Most of these people will dole out their excess money via their "Leadership PAC"s anyway. This way we just make sure it goes towards the advancement of the party, not to their political patronage network.

I support John McCain because children are too healthy anyway.


[ Parent ]
On the other hand (0.00 / 0)
I've been getting asks from Barbara Boxer which don't bother me because 1. she's generally awesome and 2. the GOP is gonna be gunning for her in 2010.

One challenge here (again, quite doable) will be to parse who's "threatened" and how much in the upcoming cycles.

John McCain opposes the GI Bill.


[ Parent ]
I agree (4.00 / 6)
This seemed like an effective piece of activism last time, so I would be interested in doing it again. Some thoughts:

  • I really, really need to finish the House forecast. Spent a while working on it today, and I hope to have a draft up tomorrow afternoon. Once I finish that, I am hoping to use it to guide activism of this sort. I'd also like to do a SEO campaign like the poorly named 2006 Googlebomb.

  • I'd like to come up with a different way of contacting people. There were a lot of complaints last time about tying up phone lines around campaign season. This time, maybe we should go earlier, or find different ways of approaching the targeted candidates.

  • Do we ask them to give it to the DCCC, or do we provide a list of candidates who are not currently being targeted by the DCCC, but who have a good chance? I'm thinking maybe target people who haven't paid their dues for the DCCC, and present everyone else with a list of second-tier target seats that need help money-wise.

Thoughts?


that sounds like a great starting point (4.00 / 3)
We shouldn't be tying up phone lines in October. If you can identify which incumbents haven't paid their DCCC dues, we should get started on calling the others in August, if possible.

I am not convinced that e-mails to members of Congress always get read (even by staffers).

Giving other incumbents a list of second-tier candidates is an interesting idea too.

Do you think Moveon.org would be willing to participate in this campaign?

Join the Iowa progressive community at Bleeding Heartland.


[ Parent ]
on the SEO stuff... (4.00 / 1)
Any update on how the McCain SEO is going?  I haven't seen anything about that in a while...

John McCain <3 lobbyists

[ Parent ]
I like the list of candidates idea (0.00 / 0)
Otherwise, this would empower the New Democrat / DLC wing of the party.  Aside from individual candidates, I'd suggest having incumbents pour money into their state parties, rather than the DCCC and DSCC (assuming that's possible).  That could help lay the long-term foundations for the 50 State Strategy.

Politics is the art of the possible, but that means you have to think about changing what is possible, not that you have to accept it in perpetuity.

[ Parent ]
Can I answer with a question? (4.00 / 3)
Are we satisfied with the ideological spectrum of candidates favorited on the Red-to-Blue list?  Do we think they're not short-shrifting candidates otherwise qualified on the basis of excessive liberalism?

Because as long as the DCCC and DSCC are doing good jobs in picking candidates to support, we should use that route.  Why?  Unlimited transfers.


[ Parent ]
("favorited"? Me fail English? That's unpossible!) nt (0.00 / 0)


[ Parent ]
Others may disagree (0.00 / 0)
But I have a hard time finding much to quibble with in the DCCC targets. There are a two or three maybe that I'd like to see get bumped from Emerging to Red to Blue, but I think that will come with time. Van Hollen and his crew have been pretty solid about identifying opportunities based more on numbers than ideology.

John McCain opposes the GI Bill.

[ Parent ]
List of Candidates (0.00 / 0)
This is dependent on how long the list is and how many incumbents we're targeting. Since there are limits on direct contributions, we could be cutting off at the knees the money we really want to be raising. I think it's an answer that comes once we get both lists in front of us, and something that could combine pieces of several strategies.

John McCain opposes the GI Bill.

[ Parent ]
Looking Ahead (4.00 / 1)
Since Harkin is 69 this may be his last term in the Senate.    That makes for an even stronger argument that he should share his war chest and help states like VA, KY, and/or TX.  

However, as an Iowan, I would like to look 2 years down the road when Grassley is up for re-election (or retirement) at age 76.   The Democrats will have an excellent challenger in Tom Vilsack.   I would like to think that Harken will generously support the Democratic challenger that runs for Grassley's seat.  

By the way - Vilsack would make a great Secretary of Agriculture in the Obama cabinet.  


Harkin seems healthy and energetic (0.00 / 0)
I don't see him retiring anytime soon, especially if the Democrats remain in control and he is running committees.

Grassley seems to like his job, but if this is a huge Democratic year, I'm hoping he may be pushed to retire in 2010. I wouldn't bet on that, though.

Join the Iowa progressive community at Bleeding Heartland.


[ Parent ]
Not sure what Durbin's doing. (4.00 / 1)
Doesn't seem like he's going overboard. I think I got one letter from him. And I contributed to his fund early this cycle, so I must be on his list.

Great work, desmoinesdem. (4.00 / 2)
This is a good idea and your diaries are helping to build support for it.

Seconded. (0.00 / 0)
Thanks for doing this.

John McCain thinks we haven't spent enough time in Iraq

[ Parent ]
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