On the front page, top headline section of Obama's campaign website right now, there are four rotating top stories. The first one is a link to a video entitled "Barack Responds." Here is the video:
Here is my transcript of the first twenty seconds of the two-minute video:
You wouldn't know that this was such a critical election by watching the convention last night. I know we had our week and so the Republicans deserve their's. But it's been amazing to me to watch, over the last two nights, if you sit there and you watch it, you are hearing a lot about John McCain, and he's got a compelling biography. He's a POW.
Ugh. Again, we have to sit through the plug for McCain before hearing the criticism. This is not a minor plug either, as McCain is basically running on being a POW. What follows from that point is decent, and I am not going to complain about it. However, the first thing you hear when watching the top video on Obama's website right now is Barack Obama himself repeating John McCain's own argument on why John McCain should become President. That strikes me as a big problem, and drowns out much of the criticsm that follows the compliments.
Searching for answers on how to change this in the extended entry.
I am not a paid media expert. You can check out the TV ad that BlogPac ran on CNN and MSNBC in Denver, Cleveland and Minneapolis last Wednesday, and see this for yourself. It was a small ad buy ($5K), but some of the most successful ad buys over the last decade in politics have started small. I don't think what we did worked, and so I probably shouldn't go down that path again.
I am a precinct captain. I can, and have, registered new voters this cycle. I am an online activist. I can, and have, donated to Barack Obama this cycle. I am also a blogger. I can, and have, amplified his campaign's message this cycle. There are things I can and have done to support Barack Obama. However, the truth is that it just doesn't feel like enough and I want to make a bigger impact.
While I am not much for ads, I can read and analyze polls. Right now, the polls are telling me that people really like Barack Obama, but that they like John McCain more. The polls show that McCain has enjoyed a consistent, upward rise in his favorable rating for four months now. At this point, it has moved McCain ahead in the campaign. In order for Obama to win this election, people are going to have to start thinking less favorably of McCain, and fast. It is hard to imagine that Obama complimenting McCain before making any criticism of the man is helping much in this regard.
So, what I want to do in order to make more of a difference is to have Barack Obama and other Democrats stop complimenting John McCain before making any criticism of McCain. I want to end the consistent Democratic repetition of McCain's heroism, sacrifice, and service because ti reinforces John McCain's central message. I want this to stop Demcorats from doing this because I want Barack Obama to win the election.
As a goal, stopping the Democratic compliments of John McCain also feels right. Instead of demanding that Obama vaguely "hit McCain harder," or focus his message on X, Y or Z, this is a specific request that can be clearly fulfilled. Also, I think we actually have a chance of pulling this off. Small, reasonable, well-targeted requests can typically work. Back in February, for example, with only a few hundred emails, BlogPac successfully convinced CNN to change the way they displayed their delegate count. The key is that the request was reasonable, and that it was clear and easy to comply with the request. It worked.
So, I am open to ideas on how we can convince the Obama campaign to stop writing compliments to John McCain into every speech Barack Obama and Joe Biden make. We could go the route of a MyBarackObama.com group, as that had some impact with the FISA vote. However, I don't want to make a national story about this. Such a story would only result in more media repetitions of Obama's praise for McCain, thus defeating the entire purpose of the group. A petition might have the same problem. If we publicly gather a large number of people to ask Obama to stop complimenting McCain, it will draw attention, and thus possibly defeat the purpose of the campaign. We probably need to do something a bit quieter and more under the radar.
Thoughts? How can we end the compliments Democrats in general, and Barack Obama in particular, are paying to McCain? This might seem small, but I genuinely believe if we can pull it off, that it will make a real difference in the outcome of this election.
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