Three Hugely Positive Early Reviews for BACK TO OUR FUTURE

by: David Sirota

Mon Jan 31, 2011 at 12:00


I’m about 7 weeks away from the launch of my third book, which is entitled BACK TO OUR FUTURE: How the 1980s Explain the World We Live In Now.How the 1980s Explain. This is usually the time I start freaking out and fearing for the worst. But in the last week, the book has gotten a huge boost from two of the tougher early review magazines in the publishing industry.

The first came from Kirkus Reviews (which, incidentally, slammed my last book). Here’s an excerpt of their review:

Born in 1975 and a proud child of the ’80s, In These Times senior editor and nationally syndicated newspaper columnist Sirota ponders what it means when America has suddenly started “speaking the ancient 1980s dialect of my youth.”…The scope of the author’s period knowledge is indisputable, and he parlays his experience as a Democratic strategist into politically charged discussions about the anti-governmental preaching on The A-Team, Ronald Reagan’s questionable approach to Vietnam veterans and the bulletproof vigor of movies like Rambo, Red Dawn and Top Gun. While applauding the morale-boosting heft of Nike’s 1988 “Just Do It” campaign, Sirota evenhandedly criticizes today’s reality-TV-obsessed, attention-starved Facebook generation for its self-centeredness as something “the 1980s did to us, and what the 1980s mentally makes us want to be.”…Maybe most important is Sirota’s chapters on the impact The Cosby Show and others like it had on ’80s black America and, now, on Obama’s “postracial” image.

A sharp, dizzying history lesson that packs a punch.

Then, at the end of last week, Book Forum published a review saying this:

“Sirota has picked through the decade’s cultural detritus to reconstruct the scene of a generation’s ideological poisoning…In Sirota’s telling, this transformation was a group effort, with much of the credit going to Rambo, Rocky, “Dirty Harry’ Callahan, the A-Team, Michael Jordan, Alex Keaton, Crockett and Tubbs, Murtaugh and Riggs, Maverick and Goose, Charles Barkley, the insipid yuppies of Thirtysomething, and Hulk Hogan and Sergeant Slaguther…

He tells the tale with wit and subtlety – stressing (the) way that adept mythmaking, wedded to new media technologies, exerted a strong pull on his mind and those of others who feasted on ’80s pop culture, and in the process transformed (the) nation.”

And now this from Publishers Weekly this morning:

Sirota (The Uprising) ushers readers back to the era of big money and bigger hair, the yuppie and the Gipper to show how the 1980s transformed–and continues to influence–America’s culture and politics. As Carter’s presidency began to crumble in 1978, a revival of back-to-the-’50s theater, television, and film productions (Grease, Happy Days, La Bamba) overtook grittier 1960s imagery of “urbanity, ethnicity and strife” and came to define the Reagan era in a country eager to forget–or unwilling to learn from–the failure of Vietnam…His arguments are well informed and sparkle with wit and irreverence.

Obviously, I’m pretty psyched that the early reviews are so positive. Writing is an incredibly tough way to make a living, and it can be really demoralizing – so this is a really big psychological boost. And I hope after reading those reviews you will pre-ordering the book. If you like my work, are interested in the 1980s and the decade’s relevance today, please consider it!

David Sirota :: Three Hugely Positive Early Reviews for BACK TO OUR FUTURE

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Congratulations to great writer. (0.00 / 0)
These reviews are hugely important and carry very real weight. You have every right to be proud.

These aren’t the East Lansing Evening Standard, this isn’t a backhanded praise.

Wonderful.
I hope it is widely read, widely discussed, and leads to many more book contracts.

Well done David, well done.

HousesofProgress

—

The government has a defect: it’s potentially democratic. Corporations have no defect: they’re pure tyrannies. -Chomsky


 
Great News! (4.00 / 1)
Congrats on this.  

Since you’re on the cultural history tip right now, I suggest you check out Jeff Cowie’s “Staying Live: The 70’s and the last days of the working class.”  I’m just finishing it up now and the last chapters seem like a perfect setup for what you’re doing.  The majority of the book deals with the crises roiling the Democratic Party and its evolution into what we have today but the the cultural history that Cowie weaves throughout the book (and makes explicit towards the end) provides such a fine explication of the rise of individualism and escape just as our social contract was unraveling and America’s workers were losing their common economic identity.  


 
As A Former Publishers Weekly Reviewer (4.00 / 1)
I can only say, “Go, David, Go!”

As a general rule, these are routinely the most perceptive and influential reviews there are in the trade.  This is statistical, however, it doesn’t mean that every time out you’ll get high-quality reviews from them, so it’s really good to see this time out.

Of course high-profile reviews in places like the NY Times may sell more books in the short run, but a trifecta like this is a very good omen, indeed.

“You know what they say — those of us who fail history… doomed to repeat it in summer school.” — Buffy The Vampire Slayer, Season 6, Episode 3


 
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